Brand Kit
Aligning Brand and Design into a single blueprint that can be referenced and applied across applications and mediums seamlessly, effortlessly. Creating consistent presence and experience.
Brand Kit
Aligning Brand and Design into a single blueprint that can be referenced and applied across applications and mediums seamlessly, effortlessly. Creating consistent presence and experience.
Our Kits
Looking for something more?
BLUE INDICATES CLEAR SPACE
The blue area must be kept free of other elements, overlapping or overlaying / behind or on top of identity / logo.
MAGENTA INDICATES ALIGNMENTS
The Magenta area must be spaced out evenly, based on the given percentage scale.
SQUARED BG INDICATES TRANSPARENCY
The checkered area is transparent and will fill in design, colours or anything overlapping under logo.
Primary
Transparent background (png)
Primary – Pure Gold
Transparent background (png)
Primary – with title
Transparent background (png)
Primary – with title & tagline
Transparent background (png)
Secondary – title + Shadow
Transparent background (png)
Secondary – BW
Transparent background (png)
Need bigger logo?
Simply click the button below and share the following details and submit:
– Company name
– Recpicient Name
– Purpose and usage of larger SSH logo
– Logo type/s
– Contact number
Once received, we’ll check and send content to given email id.
Colour Palette
| Golden Yellow Primary |
 |
Pantone – |
HEX #f8c436 |
RGB 248, 196, 54 |
CMYK 3, 23, 90, 0 |
| Charcoal Black Primary |
 |
Pantone – |
HEX #2e2e2e |
RGB 46, 46, 46 |
CMYK 70, 64, 63, 63 |
| Dove White Primary |
 |
Pantone – |
HEX #ffffff |
RGB 255, 255, 255 |
CMYK 0, 0, 0, 0 |
| Dark Golden Secondary |
 |
Pantone – |
HEX #e7ad0e |
RGB 231, 173, 14 |
CMYK 10, 33, 100, 0 |
| Space Grey Secondary |
 |
Pantone – |
HEX #7a7a7a |
RGB 122, 122, 122 |
CMYK 53, 45, 45, 10 |
|
Pantone HEX RGB CMYK |
Pantone HEX RGB CMYK |
Pantone HEX RGB CMYK |
|
Pantone HEX RGB CMYK |
Pantone HEX RGB CMYK
|
Font / Typography
Primary – Regular, bold
Cormorant
Secondary – Regular, Semibold, Bold
Montserrat
Branding
Tagline – Cormorant – Bold, Charcoal Black #2e2e2e
Ordinary Humans. Extraordinary Humanity.
Tagline – Cormorant – Regular, Golden Yellow #f8c436
Ordinary Humans. Extraordinary Humanity.
Tagline – Montserrat – Regular, Charcoal Black #2e2e2e
Ordinary Humans. Extraordinary Humanity.
Tagline – Montserrat – Bold, Golden Yellow #f8c436
Ordinary Humans. Extraordinary Humanity.
Design Elements
Visual Design Elements – VDE can be used across any mediums and applications in both traditional and digital, to consistently align Singapore Silent Heroes presence and experience. To use elements more appropriately, apply visual balancing to achieve the best aesthetic output based on size, dimension, orientation and also location of content displayed and/or viewed.
Specification
Element
7 Unique Designs
28 Variable Designs
Type
Bullet Square
Dotted Square
Hexagon Point
Radiant Sun
Hexagon Ray
Circle Ray
Fingerprint Mark
File Format
Adobe Illustrator (.Ai)
Available Colours
Golden Yellow
Charcoal Grey
Space Grey
Dove White
Others
Colour – customizable
Orientation – customizable
Size – customizable
Background – Transparent
Download
To download Visual Design Elements, please click the button below and share the following details and submit:
– Company name
– Recpicient Name
– Purpose for download and usage
– Contact number
Once received, we’ll check and send content to given email id.
Examples of VDE usage
Article / Blog
Feature Image Minimum dimension: 1200 x 800px (Landscape)
Examples of feature images
Title Colour: #333333 Size: 35px Weight: 700
Cormorant
Article Text Colour: #444444 Size: 16px Weight: 500
Montserrat
Text Quote / Highlight Colour: #444444, #f8c436 Size: 24px Weight: 700
Montserrat
End of SSH Brand Kit. Version 1.1 – Last updated on 8 November 2020.
Singapore Silent Heroes
About
Silent Heroes
SSH Student Award
Recognising humanity with an award that expresses gratitude of our society for their kindness towards fellow individuals, families, community and environment. Through this award, we look forward to inspiring more to become Silent Heroes. Someday soon, everyone shall be a Silent Hero, not only in Singapore but globally.